Shai Gilgeous-Alexander has signed a contract extension with Converse, becoming the Creative Director for Converse Basketball.

This deal also includes a signature sneaker line. Gilgeous-Alexander will now have a hand in designing Converse’s basketball offerings and developing marketing campaigns.

Fans can look forward to lacing up kicks designed by the NBA rising star himself. In a statement, Gilgeous-Alexander expressed excitement for the opportunity to collaborate with Converse.

This partnership reflects Converse’s commitment to fostering creativity and innovation. Gilgeous-Alexander’s signature sneaker line demonstrates Converse’s confidence in his ability to connect with fans.

His unique playing style and off-court charisma have already made an impact. This collaboration is set to make waves in both the sneaker and basketball worlds. Stay tuned for more from this exciting partnership.